Example job roles: Digital Manager, Web Manager
Level:Ìý ÌýÌýAdvanced
Experiences
Activities and responsibilities likely to be required when working at this level
- Contribute to digital strategy
- Content design and modelling
- Create and disseminate content guidelines and policies/ governance
- Design staff training programmes for web
- Manage other content producers/managers and supplier relationships
- implementing user research and UX best practice
- Using Google Analytics to inform strategy
- Project management and use of project management software
- Apply knowledge of enterprise and open source CMS platforms (e.g. Drupal)
- Apply knowledge of information security and digital accessibility
Ìý
Personal and professional development
Development options to consider when working towards this level
On the job learning
- Expert user of CMS
- Understanding of Agile development methodology
Interactions with othersÌýÌý
- Represent web standards at senior levels and championing best practice
- attending and speaking at relevant conferences
- get involved with informal sharing with other HE institutions
Formal training
- UX training
- Content design
- Content strategy/taxonomy
*ÌýYou may wish to explore the listed formal training themes / topics onÌýLinkedIn Learning.
Transferable skills and competencies
¹û¶³Ó°Ôº uses the Universal Competency Framework (UCF) to discuss transferable skills. Find out moreÌýdetails on the framework.
Leading and supervising
Analysing
Relating and networking
- Building rapport. Networking. Relating across levels. Managing conflict. Using humour.
¹û¶³Ó°Ôº Ways of Working
These describe expected behaviours in line with ¹û¶³Ó°Ôº culture and values.Ìý For Ways of Working indicators and steps to development please refer to theÌýWays of Working website.Ìý
“Career Pathway roles are indicative and are not intended to be a description of the role in terms of responsibilty and duties.