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¹û¶³Ó°Ôº Career Frameworks

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Web Content - grade 8

Example job roles: Digital Manager, Web Manager

Level:Ìý ÌýÌýAdvanced

Experiences

Activities and responsibilities likely to be required when working at this level

  • Contribute to digital strategy
  • Content design and modelling
  • Create and disseminate content guidelines and policies/ governance
  • Design staff training programmes for web
  • Manage other content producers/managers and supplier relationships
  • implementing user research and UX best practice
  • Using Google Analytics to inform strategy
  • Project management and use of project management software
  • Apply knowledge of enterprise and open source CMS platforms (e.g. Drupal)
  • Apply knowledge of information security and digital accessibility
    Ìý

Personal and professional development

Development options to consider when working towards this level

On the job learning

  • Expert user of CMS
  • Understanding of Agile development methodology

Interactions with othersÌýÌý

  • Represent web standards at senior levels and championing best practice
  • attending and speaking at relevant conferences
  • get involved with informal sharing with other HE institutions

Formal training

  • UX training
  • Content design
  • Content strategy/taxonomy

*ÌýYou may wish to explore the listed formal training themes / topics onÌýLinkedIn Learning.

Transferable skills and competencies

¹û¶³Ó°Ôº uses the Universal Competency Framework (UCF) to discuss transferable skills. Find out moreÌýdetails on the framework.

Leading and supervising

  • Providing direction and co-ordinating action. Supervising and monitoring behaviour. Coaching. Delegating.ÌýEmpowering staff. Motivating others. Developing staff. Identifying and recruiting talent.

Analysing

  • Analysing and evaluating information. Testing assumptions and investigating. Producing solutions. Making judgements. Demonstrating systems thinking.

Relating and networking

  • Building rapport. Networking. Relating across levels. Managing conflict. Using humour.

¹û¶³Ó°Ôº Ways of Working

These describe expected behaviours in line with ¹û¶³Ó°Ôº culture and values.Ìý For Ways of Working indicators and steps to development please refer to theÌýWays of Working website.Ìý

“Career Pathway roles are indicative and are not intended to be a description of the role in terms of responsibilty and duties.