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¹û¶³Ó°Ôº Career Frameworks

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Web Content - grade 7

Example job roles: Web Content Manager/Web Content Editor

Level:Ìý ÌýÌýIndependent

Experiences

Activities and responsibilities likely to be required when working at this level

  • Write/edit content
  • producing/maintaining website structure
  • Awareness of user-centred design
  • Advise and guide editors to use CMS effectively
  • Plan content according to content production schedule
  • Report on performance of content (analytics)
  • Oversee and edit the work of others
  • Managing discrete web content projects
  • Liaise with professional and academic stakeholders across ¹û¶³Ó°Ôº
  • Promoting good web practice and ensuring that standards are adhered to
  • Put together and control project budgets
    Ìý

Personal and professional development

Development options to consider when working towards this level

On the job learning

  • Adapt content to meet SEO accessibility
  • Usability best practice
  • Project working
  • Creating and managing project related budgets

Interactions with othersÌýÌý

  • Join Digital networks
  • Shadowing to learn specific skills
  • attend relevant conferences

Formal training

  • CMA
  • SEO
  • Analytics
  • Web architecture/taxonomy course
  • User experience (UX) training
  • using design, maintenance interface (developer)
  • Plan for undertaking a professional qualification

*ÌýYou may wish to explore the listed formal training themes / topics on LinkedIn Learning.

Transferable skills and competencies

¹û¶³Ó°Ôº uses the Universal Competency Framework (UCF) to discuss transferable skills. Find out moreÌýdetails on the framework.

Developing results and setting customer expectations

  • Focusing on customer needs and satisfaction. Setting high standards for quality. Monitoring and maintaining quality. Working systematically. Managing quality processes. Maintaining productivity levels. Driving projects to success.

Applying technical expertise.

  • Building technical expertise. Sharing expertise. Using technology resources. Demonstrating physical and manual skills. Demonstrating cross-functional awareness. Demonstrating spatial awareness.

Persuading and influencing

  • Making an impact. Shaping conversations. Appealing to emotions. Promoting ideas. Negotiating and gaining agreement. Dealing with political issues.

¹û¶³Ó°Ôº Ways of Working

These describe expected behaviours in line with ¹û¶³Ó°Ôº culture and values.Ìý For Ways of Working indicators and steps to development please refer to theÌýWays of Working website.Ìý

“Career Pathway roles are indicative and are not intended to be a description of the role in terms of responsibilty and duties.